Cooperation And Co-Creation
With the continuous improvement of living standards, the demand for residential environments has been increasing, leading to a sustained expansion of the home decoration market. However, the current home decoration industry also faces numerous challenges, such as information asymmetry, inconsistent service quality, and difficulties in resource integration. These issues present broad development opportunities for our platform and Tongchuang personnel.
Our platform effectively addresses industry pain points by integrating resources and optimizing service processes, giving us a clear competitive edge in the market.
A-Company and Platform Overview
Banwei, founded in 2013, carries forward the craftsmanship ethos of Lu Ban. As a service platform guided by the philosophy of aesthetic living, we are committed to creating a better tomorrow through our mission of delivering multiple solutions. Our exclusive turnkey design products offer instant visual feedback, providing users with end-to-end services throughout the entire process. With a bold spirit of innovation and breakthroughs, Banwei continuously drives the transformation and development of the pan-home industry, setting new benchmarks for the sector.
Since its inception, Banwei has been deeply rooted in the internet-based pan-home industry. Leveraging cutting-edge technology and big data, we have developed an intelligent self-developed SaaS platform powered by technological innovation. Our core offering is a one-stop, end-to-end service solution, built on the foundation of comprehensive industrial chain integration and exclusive project partnerships. We provide an internet+ one-stop home information service platform for users, brands, and partners, fostering mutual benefits across the pan-home industry's demand, supply, and service ecosystems. This approach delivers seamless, full-cycle solutions tailored to user needs.
B-Industry Analysis
Market Development Trends
The home decoration industry has evolved from experience-driven (1.0) to professional leadership (3.0). From early trust-based relationships to standardized professional services, and now to co-creating aesthetics and lifestyles, each iteration reflects market demand upgrades. We stand at the forefront of this industry transformation, exploring service models that better align with contemporary living ideals.
Phase 1.0: The foreman as the driver
Cost-effective: In the 1.0 phase, foremen were the key drivers, winning clients' trust with their extensive experience and competitive pricing.
Stage 2.0: Decoration Companies as the Driving Force
Specialization: As the market continues to evolve, decoration companies have become the dominant force in the industry by assembling professional teams and streamlining supply chains.
Rest assured: Their professionalism and reliability ensure customers receive more reliable service.
Stage 3.0: Designers as Drivers
In the 3.0 phase, designers leveraged the platform to harness their operational expertise, emerging as the driving force in the home renovation market.
Rest assured: Our enhanced professionalism and reliability deliver more reliable services to our customers.
Temperature: Design philosophy: Color aesthetics, material coordination, functional scale, and storage for daily life.
Analysis of the Objective Form of Market
As the home decoration industry evolves from experience-driven practices to professional services and aesthetic leadership, practitioners face mounting challenges: soaring traffic costs, shrinking profit margins, homogenized competition trapped in price wars, and traditional operational models failing to meet users' demands for quality and personalization. How to break through this industry upgrade wave has become a critical question every practitioner must confront.
C-Platform advantages
Technology Empowerment-Win-Win Creation
1. A large number of project resources
Exclusive programs + targeted customer outreach + bespoke luxury residences
2. Low customer acquisition cost
Complete the transaction first, then share commissions + platform traffic sharing + precise matching mechanism
3. Customer conversion is easy.
Product Front-end Placement-Exclusive Project Management + Designer's Exclusive IP Management
4. long design value
Design products/complete solutions + platform sales with commission participation + long-term income
5. complete supply chain matching
Quality Assurance-Comprehensive Product Range-Platform Services-Financial Risk Protection
6. Customer Operations Empowerment
We regularly host member training sessions to enable fellow designers to learn from and inspire each other, collectively enhancing their design skills and professional capabilities.
Support member growth, expand their professional networks, explore collaboration opportunities, share resources, and achieve mutual success.
7. Designer IP Creation
Banwei Platform empowers designers to showcase their talents in public spaces, attract client attention, and expand their design influence.
Focus on exclusive projects, provide customized services, deepen customer trust, and build long-term partnerships.
D-Tongchuang Entry
1. Co-creation Onboarding Process
Recruitment-Qualification Review-Approval-Negotiation-Agreement Signing-Training-Order Acceptance
2. Co-create and upgrade the cooperation model
constructor ：
Join Banwei Platform to access exclusive project pools and brand traffic. Our platform assigns orders to designers who can take them on a flexible basis, with payments made per completed task.
After completing a certain number of service orders and meeting the cooperation assessment criteria on the platform, you can upgrade to the exclusive manager of a regional aesthetic lifestyle salon under the platform, unlocking exclusive permissions and cooperation benefits for local salon operations. Participate in project profit sharing.
Project Manager/Supervisor/Inspector/Construction Team:
Join Banwei platform for company-based order dispatch, with Tongchuang personnel handling orders flexibly and receiving payment per order.
Convert project client ratings into different levels, with higher levels translating to higher revenue. Alternatively, you can lead clients to complete full-case orders with Banwei, earning commissions based on the order amount.
Mission: Create More Points for a Better Tomorrow
Vision: One-stop Full-process Service-Innovation Leader
Values: Technology Empowerment-Win-Win